TikTok is increasingly becoming the go-to platform for what’s hot in fashion, culture and even politics. With its user-base expected to grow to 1.5 billion people in 2025, TikTok is no doubt a digital powerhouse. The Gen Z command the largest following on TikTok but, the platform is also a haven for shopping enthusiasts. Thanks to its many active users and endless monetization opportunities, TikTok is today a goldmine for creators looking to turn their passion into some good money. So, how can you make money on TikTok in 2025?
Whether you are a beginner or a seasoned creative with a huge following, TikTok offers a myriad money-making opportunities. The following article will walk you through the best ways to make money on TikTok in 2025.
Proven Ways to Make Money on TikTok in 2025
From brand partnerships to the TikTok Creator Fund and affiliate marketing, there are endless possibilities for making money on TikTok.
Join the TikTok Creator Fund
The TikTok Creator Fund is one of the most popular avenues for making money from your content on the platform. It rewards creators including comedians, artists, singers, renovators, dancers, educators, musicians and businesses. The rewards are based on the content’s authenticity, engagement and number of views.
Unlike what some may tend to think, the Creator Fund is not a grant or an ad revenue sharing program. The creators earn from based on a number of factors as mentioned above. That means the earnings are not standard but, change according your content’s performance. The Fund is a way for TikTok to show appreciation to their community of creators, rewarding them for their creativity and incredible content.
TikTok says there is no limit to the number of creators who can join the programme and, want as many eligible creators as possible to get on board. So how can you join the TikTok Creator Fund to start making money on TikTok?
Since the TikTok Creator Fund was unveiled in 2021, creators need at least 100,000 or 100K authentic video views in the last 30 days to become eligible to join the program. You should also have at least 10,000 followers on TikTok to join the fund. In case you are struggling to generate more followers, buy TikTok followers from Superior Social Boost for eligibility for the creator fund. Besides, we also offer packages to enable you to buy TikTok views affordably in real time.
Besides the authenticity of your videos, the number of views they attract and their engagement, the content must also align with TikTok’s Community Guidelines and Terms of Service for eligibility.
There is no limit to the amount of money that you can make with the TikTok Creator Fund. Your creativity is the only limit to how much money you can make with TikTok. The more views and engagement your content receives, the higher the payouts. Creators who meet the above requirements can apply in-app through a pro/ creator account to start getting paid on TikTok.
You may not be able to make a lot of money with the TikTok Creator Fund in the early stages. However, being part of the program can help to establish your presence and set you up for other incredible money making opportunities.
Collaborate with other Brands and Sponsors
TikTok is home to millions of motivated shoppers, willing to spend on the platform. Besides, brands are ready to pay creators for content that can enable them to connect with customers globally. As a creative on TikTok, you are likely to be approached by brands and businesses looking to collaborate with you for sponsored content.
Brand collaborations can be a very lucrative source of revenue, especially when you have built a significant following. Sponsorships can include product promotions and challenges. Brands could also sponsor you to develop custom content around its offerings. However, you can’t just sit there and wait for sponsors to find you.
Here are essential tricks to enable you to attract sponsors on TikTok.
Find your niche: Brands usually go for creators with a specific niche when looking to form partnerships. Thus, you will be more attractive to sponsors when you create consistent content within your sector. You could choose entertainment, tech, food, beauty and care, fitness or any other depending on your interests.
Pitch yourself: TikTok is home to millions of creators and it could take quite a lot of time for sponsors to find you. So, do not wait for sponsors to come looking for you. Instead, reach out to brands whose products and services are related to your content. Share with them the metrics of your account’s performance such as its demographics, engagement rate and even samples of your best content.
Build trust with the audience: Authenticity is a fundamental element in TikTok monetization. Your audience should be convinced that you are promoting products that you truly believe in. That trust results into better engagement and brand partnerships.
Check out the TikTok Creator Marketplace, a platform for creators to connect with brands and secure paid partnerships. You can easily score sponsorships if you are already using and mentioning particular brands’ products in your videos. The TikTok Creator Marketplace offers how-to videos to guide you through the process of securing rewards-based deals.
Here is an example of a TikTok Creator Marketplace account for CoporateNatalie
Leverage TikTok Affiliate Marketing
Affiliate marketing is an incredible way for creators to make money on TikTok by promoting products and earning commissions on sales generated via their links. The platform has integrated affiliate marketing features within the app to allow creators to share links in their videos or bios directly.
TikTok creators can join their affiliate programs through the platform’s marketplace or from e-commerce platforms such as Amazon and Rakuten. Creators earn commissions whenever people make purchases through their shared affiliate links to products.
If you are going to make money on TikTok through affiliate marketing, choose products that relate to the interests of your audience. For example, if you are creating tutorials about beauty and care, it would be ideal to market beauty products. Make sure that you add the affiliate links to your bio or use the TikTok link sticker in your videos to share the links.
It is also advisable to create informative and engaging videos that your audience will find useful instead of just focusing solely on promotion. Your videos should go further to show the audience how to the products that you are promoting work and how to use them. You should also give honest opinions about the products to build trust with your audience.
Start a TikTok Shop
Thanks to the TikTok Shop feature, creators and businesses can now sell products directly through the app. It is the platform’s in-app shopping tool that allows users with TikTok business accounts to create videos and livestreams to attract shoppers. One of its main advantages is that it keeps everything in-house such that the audience do not need to leave the app go find more information about your products.
The TikTok Shop seller center allows you to promote and sell your own products as well as those from affiliate partners. Using it is simple; add product information and Buy buttons to your content to drive traffic to your affiliate brand. You can also integrate the shop with your online store on platforms such as Shopify. That will enable TikTok users to easily find items from within the app.
To start making money on TikTok Shop, you first need a business account. You should also be located in one of the countries where the TikTok Shop feature is available to users. Besides, you must also have a given number of followers and engagement metrics to be eligible to start using the shop.
Go for Virtual Gifts
While many social media platforms have a livestreaming feature, TikTok has something very unique. That is because it allows followers to show their appreciation in real time through sending virtual gifts, which creators can then redeem for real money. LIVE Gifting is one of the best ways for creators to make money on TikTok through livestreams.
Interacting with users live is great for developing valuable relationships with your audience. If you have a strong connection to your followers, they tend to develop a personal stake in your success. That means livestreaming could also help you to boost other money-making avenues.
For those creating or selling products online, livestreaming is an incredible opportunity to showcase your offerings to global audiences. As reported by many online retailers, TikTok Live can generate more interest from shoppers than livestreaming on any other social media platform.
TikTok creators can receive gifts from viewers, which appear in their live sessions as animations and stickers. The gifts vary and bear distinct monetary values. Once a creator collects the gifts, TikTok may issue reward payments such as money or virtual items. That means the more gifts creators collect from viewers, the more cash they receive. You can view your TikTok account balance to track your diamond earnings and their potential monetary value.
Engage your audience by responding to comments, asking questions and making the live sessions interactive to attract more gifts. It would also be ideal to host special live events to encourage your followers to tune in. The events could be live performances, exclusive Q&A sessions and even offers to sell products. You should also promote your live sessions to let the audience know when they can join.
Try Exclusive Content Subscriptions
TikTok Subscriptions is a feature that allows creators to charge a monthly fee for access to premium content. Creators can provide exclusive content such as early access to videos, behind-the-scenes footage and premium livestreams. Subscribers receive extra perks while creators enjoy a steady flow of monthly income.
For the subscription service to make money on TikTok, you should provide unique, high-quality content that adds value to your audience to encourage many subscribers. Engaging with your subscribers regularly is also important in maintaining their interest. You should also promote your subscription option in your bio and videos to attract more subscribers and maximize the earnings.
Monetize with TikTok Series
TikTok Series is a feature that allows you to monetize your videos, so viewers get to pay you for accessing them. As it suggests, the feature enables you to create a collection of videos behind a paywall. Series can hold up to 80 videos of 20 minutes each. Viewers can pay anything from $0.99 to $189.99 to access the content.
You can create a Series of related videos about a particular subject matter or content that focusses on diverse topics, depending on the interests of your audience. However, there is an eligibility test that you must pass to start using this feature. One of the requirements is that you must have at least 10,000 TikTok followers and 1,000 TikTok views in the past 30 days from at least three original posts.
Drive TikTok Monetization with Superior Social Boost
Overall, there are endless opportunities and ways to make money on TikTok. Whether you are a novice or a seasoned creator looking to monetize TikTok, there is always something for everyone. However, you need a significant presence and engagements on TikTok to make the most of your monetization endeavors on the app. At Superior Social Boost, we can help you to elevate your social growth and enhance monetization with real TikTok followers, views, likes, comments and shares.